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The 4 P's of Marketing
  
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   © 2008 Wendy Paton  

Last Updated: 6 June, 2008

 
 
 
 
Welcome


Welcome to the second unit in our Business English for Communication - Travel and Tourism course.

We will start this unit of work on Sunday 7 September. In this unit we will be studying Marketing with a Travel and Tourism focus.

Together we will look at Abu Dhabi as a destination for inbound tourists. You will be 'showcasing" aspects of Emirati culture and heritage as part of our unit of study by creating and marketing a tour of Abu Dhabi.

Please begin exploring our course by clicking on the Introduction link on the left hand navigation panel .

The Introduction page explains in general terms what we will be covering in our course, our objectives and our assumptions about you as a learner.

Wendy Paton
Instructor

 
   © 2008 Wendy Paton Last Updated: 6 June, 2008
 
 
 
 
Wendy Paton, Course Instructor Travel and Tourism

Wendy Paton
Instructor